12 Cocktails of Christmas

Festive cocktails drive exclusivity but can also boost sales. Learn how to make 12 creative festive cocktails and give your bar menu a boost this holiday season.

2024's Top Bar Industry Trends

Get ahead as Kaitlyn Stewart, Global Bartending Champion, shares drinks trends set to take 2024 by storm, with quick and easy how-to videos.

3 Cocktail Ingredients of the Future

Discover what cocktail ingredients will be trending in the future and learn how to use them in your creative cocktail serves.

4D Sensory Cocktails

Learn the key components of 4D cocktail making as you understand how to excite all the senses with your drinks.

6 Bar Industry Trends Tipped For 2025

Here are some of the top bar trends predicted for 2025 - from hyper-localization to the latest in sustainable practices and moderate drinking experiences.

A Brief History of Hot Drinks

Allison Widdecombe shares the history of hot drinks that are perfect for the fall and winter seasons. She also shares some delicious and toasty recipes that will warm your customers right up!

Add Punch to your Menu with Batch Cocktails

Spring is here and with it comes plenty of opportunities for large group celebrations, including Easter, Mother’s Day, graduations and other special occasions.

Adult Milkshakes for Halloween

Learn how to make the Adult Milkshake. It’s Halloween’s coolest beverage, a delicious way to entertain plus, a cool way to use up leftover candy.

Alcohol-Free Drinks

Learn more about alcohol-free drinks and how focusing on them can make your bar more successful.

Brilliant Beer Cocktails

Padraig Fox, Guinness Global Brand Ambassador, shares a few ways to shake up your menu, and add a little fizz to your cocktails.

Bubble Talk

The New Year is around the corner and we’re excited to welcome it with a fresh sense of optimism and adventure.

Cheers to the Holidays!

Festive cocktails drive exclusivity, boost sales, and impress guests. Learn how to make twelve creative festive cocktails and give your bar menu a boost this holiday season.

Cocktails to Woo Your Guests This Valentine’s Day

With Valentine’s Day approaching on February 14th, we caught up with leading bartender Mido Ahmed Yahi from Café Moderne in Paris to find out how to create the perfect atmosphere, menu, and cocktail serves that are sure to impress your guests on this love-filled day.

Crafting premium festive cocktails

Ready to elevate festivities with premium cocktails? Jo Lo, Bartender at The Envoy, shares a guide to introducing premium festive serves to your cocktail menu.

Creating Show-Stopping Signature Serves

Stand out and put your venue on the map by learning how to craft a unique signature serve.

Derby Days

Get ready for Derby Days with America's favorite pastime cocktails. Discover recipes and tips for hosting the perfect event at Diageo Bar Academy.

Derby Days - In a Moment

An expert bartender explores the history and tradition of Derby Day and shares a new recipe to mix up…and it’s not a Mint Julep.

Designing Unforgettable Low and No Alcohol Cocktails

Dive into cocktail recipes, complimentary food pairings and menu tips to elevate your guest’s’ low and no-alcohol cocktail experience.

Draft Cocktails

Here’s what you need to know to tap into a new profit stream and let the cocktails flow.

From Bean to Bar: The Evolution of Coffee Culture

Find out how recent coffee culture is shaping coffee cocktail trends, with insight from one of the world’s most renowned coffee and cocktail experts.

GAME-CHANGING GIN TRENDS TO TRY THIS YEAR

Need some gin-spiration? Head Bartender at Atlas, Lidiyanah Keller, explains how to use cutting-edge drinks trends to create classic gin cocktails with a twist.